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VSCO Preppy Aesthetic + How To Style It

The VSCO Preppy aesthetic is such a cute style that was actually born a just few years ago. It's a style that is lighthearted, colorful, smiley and fun! 

As someone who appreciates fun aesthetics, you might find this blend particularly appealing because it's a cute combo of relaxed beach girl and polished prep.  It's a look that allows you to express yourself in a cheerful and tasteful way.

You're likely to recognize the VSCO Preppy style by its signature use of vibrant and pastel colors, nautical stripes, smiley faces and cute accessories like pearl and seashell jewlery and lots of scrunchies and hair accessories.

The look often includes clothing items such as cute colorful tops, tennis skirts, and lots of retro beach vibes. This style isn't only about the clothes but it also extends to a lifestyle that promotes positivity and an overall upbeat outlook on life.

VSCO Preppy

DEFINING VSCO PREPPY

VCSO Preppy style is all about cute, comfy and happy go lucky vibes! You can feel it as soon as you see it. The VSCO Preppy aesthetic is colorful and bright! Usually outfits consist of skirts, dresses or shorts with pastel T-shirts.

Lots of smiley face and heart, graphics. Forals, stripes and tie-dye prints are popular among the VSCO Preppy aesthetic. Flowy, oversized and ruffle cutes are also popular too.  

ORIGINS AND EVOLUTION

The VSCO Preppy aesthetic first emerged with the rise of the VSCO app, initially a platform for photo editing and sharing. You can find lots of Inso on Pinterest, TikTok and Etsy. If you love this Aesthetic be sure to check out Forever Dolled Up Boutique since they carry a lot of high quality aesthetic styles. 

The aesthetic blends the VSCO girl's love for casual beach vibes with the timeless elements of preppy style, culminating in a hybrid trend predominantly favored by a lot of gen Z.

Over time, this style has evolved to include more relaxed yet refined clothing items, pointing to a modern interpretation of the classic preppy look.

VSCO Preppy

KEY CHARACTERISTICS

Your VSCO Preppy wardrobe is typically filled with clothing thats a cute combo between laid-back beach looks and polished pieces. Think relaxed fit T-shirts paired with cute shorts, or ruffle floral skirts with a pastel T shirt. 

Accessories like beaded colorful bracelets, oversized tote bags, and minimalistic gold jewelry and rings are cute popular pieces. The VSCO Preppy look is all about expressing a youthful, modern, yet classic vibe through your fashion choices as described on the VOU. 

Have you ever watched the show H20 Just Add Water? I feel like this show totally vibes the VSCO preppy girl aesthetic. Sometimes I feel like it came to life because of this show. The outfits in the show are just a tad bit dated so just modernize it a little with the clothing pieces I will link below. 

THE CLOTHING ESSENTIALS

  • Tops: Cute, colorful and tasteful. Beach vibes, pastels, stripes, florals and ruffles along with graphic tees that sport smiley faces and sea turtles or other ocean animals. 

  • Bottoms: For a casual feel, denim shorts are a go-to. You can also pair your tops with trendy skirt outfits for a more dressed-up preppy style.

  • Accessories: Minimalist gold jewelry, sea shell jewelry and any kind of accessory with a beach boho vibe. 

  • Footwear: Cute and comfy canvas sneakers or sandals. They can complement most outfits and are practical for everyday wear.

VSCO Preppy

WHAT IS VSCO PREPPY AESTHETIC?

The VSCO Preppy Aesthetic is a vibrant and fashionable aesthetic that merges the informal, airy vibe of VSCO with the polished elements of Preppy pieces together.

This hybrid look gives you a delightful blend of cute, comfy and casual sophistication, perfect for flaunting your youthful summery and chic persona.

  • Colors: You'll find a palette of bright colors at play, such as lots of pink, blue, pastel orange and other pretty colors.  
  • Patterns: Cute prints like stripes, florals and sea animals and beach palm trees are popular prints for a VSCO Preppy Aesthetic Style. 

Your wardrobe with VSCO Preppy style might include:

  • Casual t-shirts or tops, often oversized for a relaxed feel.
  • Preppy staples like ruffled skirts, blazers, and pastel shirts.
  • Key accessories such as scrunchies, trendy sunglasses, and perhaps even a classic watch.

Your outfit should inspire a carefree spirit paired with an appreciation for classic, upmarket fashion. It's a style that's both casual and polished—perfect if you aim to express a youthful, modern, yet traditional vibe in your everyday look.

Remember, VSCO Preppy isn't just about clothes; it's also about attitude. This lifestyle values both comfort and style, all while staying connected to the trendiest aspects of contemporary fashion. And saving the turtles of course, so don't forget your reusable water bottle! 

VSCO Preppy

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Donning a wide V neck floral and paisley print, this dress features dolamn style sleeves and a flattering babydoll design.  Wear with your fav jean jacket for a casual date night look.

VSCO Preppy

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Refresh your casual closet while adding a touch of femininity with this double ruffle flutter sleeve top made with pink contrasting merrow stitching. The all over stripes complete this versatile and stunning top

VSCO Preppy

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Slip on this soft knit  V neck top that flow into seamless floral print ruffle sleeves. An loose fit offers a flattering drape.

VSCO Preppy

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With ruffle sleeves, this color block top combines floral, stripes and animal print for a head turning top. Pair with your favorite jeans to complete a casual look.

VSCO Preppy

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This multipurpose tote bag with a button snap closure can be used for the beach, pool or everyday wear. Made with water-resistant polyester lining, an inside zipper pocket and a reinforced bottom, this canvas strap tote makes is durable and fashionable.  

VSCO Preppy

Shop HERE

Expand your collection of versatile and trendy tops with this blue, yellow and lilac multicolor stripe top boasting bold colors and lightweight terry material. The banded bubble puff sleeves complete this top.

VSCO Preppy

Shop HERE

Slip on this soft knit  V neck top that flow into seamless flutter sleeves that combine abstract print and animal print. An loose fit offers a flattering drape. 

 Essentials Easily Style The Cute Aesthetic

How to effortlessly wear the aesthetic  

LOOKING FOR MORE? CHECK OUT THE CUTEST STYLES HERE

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